Sr. Management
| Industry Focus: | Sales & Sales Management, Manufacturing & Production, Healthcare & Medical | Title: | Sr. Management | |
| Experience: | 5 – 10 Years | Position Type: | Full-Time | |
| Education Level: | 4-Year College Degree | Relocation: | No Relocation | |
| Travel Preference: | 50% Travel |
Mark Anthony Rocha
9796 South Buckingham Court; Highlands Ranch, CO 80130 ¨ (303) 877-8848 ¨ mrocha@vzw.blackberry.net
MANAGEMENT - BUSINESS DEVELOPMENT VISIONARY
Experienced team builder and business development specialist, with vision and creative energy, committed to creating innovative revenue opportunities. Proven, customer focused success through sales management and sales roles. Recognized for solution sales and resourcefulness (example: using consultative & technical sales to acquire exclusive Suncor Energy facility contract) while effectively addressing roadblocks to success.
AREAS OF PROFICIENCY
Proven Communication & Teambuilding
Mentoring & Coaching
Relationship Management
On-line Media Development
Technical Sales
Customer Centered Sales
Staff Development
Sales Management
SR. MANAGEMENT EXPERIENCE
Silvergate Distributors, Inc.; San Diego, California 2006 to 2009
(Previously LGB of America, Inc.)
VP of SALES & MARKETING (01/2008 – 06/2009)
• Primary responsibility was to launch, develop (4th quarter, 2007), direct sales, team development through independent, outside sales force (more than fifty-five sales representatives) reorganizing and refocusing sales effort. 12M revenue budget included retail (sporting goods/toy) and mass markets.
• Actively acquired additional 1.3M in sales and marketed international and mass-market targets which increased revenues by 11%. Mass-markets included: Disney Shopping, Gump’s of San Francisco (catalog), Wireless (public radio catalog), and other catalog outlets.
• Oversaw development and implementation of channel marketing campaign through advanced on-line media program. This strategic marketing effort reduced overall marketing budget costs by 40%.
REGIONAL SALES MANAGER: LGBoA (12/2006 – 01/2008)
• Developed Western region (4M with 50% travel domestically); developed effective retailer resource through contact schedule focusing on major B2B accounts with 30 to 60 day customer cycle.
• Achieved revenue increase of 20% with additional 5% generated from mass market targets which included: Chasing Fireflies (catalog), Wireless (public radio catalog), & additional catalog outlets.
Jack Barton & Co., Inc.; Denver, Colorado 2004 to 2006
FACILITY MANAGER
• Managed and motivated professional sales team which consistently met and exceeded (as much as 110%) budgeted revenue objectives while managing facility.
• Leading individual producer -- achieved highest sales facility volume for six-month rolling average (over $350k production).
• Recognized -- through customer input over three times -- for exceptional customer service.
O’Brien Inc.; Denver, Colorado 2003 to 2004
REGIONAL ACCOUNT REPRESENTATIVE
• Acquired and negotiated exclusive concrete placement contract with Suncor Energy facility (Commerce City, Colorado) for long-term development projects.
• Opened and developed several significant new customer accounts and subcontractors ($150k gross billings/year).
Pumpco, Incorporated; Denver, Colorado 2002 to 2003
BRANCH/SALES MANAGER
• Increased revenues over previous year by approximately 20% through personal and staff sales.
• Retained and coordinated major customer projects including: Hensel Phelps Construction (support of extensive concrete placements at the $308-million, 2.4-million-square-foot Colorado Convention Center facility and parking structure expansion).
• Assured that there was never capital equipment loss resulting in downtime during tenure. Equipment (as much as 3.5MM in capital equipment) was maintained and repaired as necessary.
PERSONAL/PROFESSIONAL ACCOMPLISHMENTS
Cub Scouts Den Leader/Pinewood Derby Chairman (Pack 628) 2010-2011
Arapahoe Youth Hockey League – Team Manager/USA Hockey Level I certified 2009-2011
Small Business Course Instructor at Womens Business Center, Mi Casa Resource Center: 2004
Northern Colorado Hispanic Chamber of Commerce Board Member 2002
Past Kiwanis, and Toastmasters Member
EDUCATION & PROFESSIONAL DEVELOPMENT
Service Transformation Workshop (sponsored by Oracle Corporation) Denver, Colorado
Tom Hopkins Sales Seminar Denver, Colorado
Leadership Seminar: Communication Golden, Colorado
Sandler Sales Institute Denver, Colorado
Dale Carnegie Sales Advantage Denver, Colorado
B.A. Chemistry Univ. of N. Colorado
SPECIAL SKILLS
Microsoft Office (Word/Excel/PowerPoint/Access/Publisher/Outlook), ACT, Goldmine, IT (network installations/configurations), and F.W. Dodge Marketing software
