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For your reference, we have included the original job posting below.
Vice President of Brand Marketing
Job Number:
42698310
Company Name:
Fashion Industry Employer
Job Location:
New York, NY US
Job Categories:
Merchandising, Purchasing & Retail Management & Business
Vice President of Brand Marketing
Vice President of Brand Marketing & Business Development
This full-time position is responsible for marketing, building and managing the company's flagship brand and its portfolio of sub-brands worldwide. Equally important, this role will identify, execute and close new business development initiatives.
Key responsibilities are:
- Developing and executing innovative brand market strategies and marketing plans that result in the branded IP and/or product stickiness and monetization with targeted consumers. - Leverage this customer stickiness for long-term global growth and the creation of a lucrative legacy brand. Execute the aforementioned for all of the company's IP and new ventures across traditional and digital media platforms and in all relevant consumer product sectors.
