Web Producer
Web Producer Job Description
The Web Producer is responsible for producing sections of Lehigh Valley Health Network's external and internal websites, email campaigns, analyzing traffic data and working with editorial, graphic design and programmers to launch new projects, including mobile applications and digital media. Has the ability to make recommendations about consumer-friendly organization of digital media, make strategic recommendations about interactive solutions to support marketing and public affairs goals, and be ahead of the curve in suggesting and implementing new digital tactics.
Desired Skills & Experience
Requires 5 years experience in online communications/web production as well as experience in developing content for internal and external websites, working with social medial and mobile applications, working in content management systems, generating and evaluating analytical reports, basic understanding of programming languages and ability to interface with technical partners, understanding SEO and best practices, and experience working on a website redesign.
Seeking a go-getter who is passionate about his or her work, who is flexible and able to adapt with change, has a keen understanding of branding, strong organizational and time management skills, the ability to handle multiple projects and produce excellent work under tight deadlines, exceptional writing and communication skills, the ability to provide creativity and take initiative in developing new approaches to communication challenges through the web, and the ability to collaborate with marketing and public affairs colleagues and clients positively and in a timely manner.
Bachelor's degree in new media or web communications preferred