RESUME
SALES & MARKETING MANAGEMENT PROFILE
Budget Management Database Management Sales & Marketing Plans Product Development Account Management Client Needs Fulfillment Event & Trade Show Management Team Building & Leadership Marketing Sales Administration
Results-proven management professional with •••••+years of experience in outside sales/marketing, building record of success in developing marketing campaigns, strategies, and solutions that generate revenue growth. Well versed in marketing and sales lifecycles; skilled negotiator and strategist. Experience in managing all core functions within a business.
MARKETING MANAGEMENT •••••
&#•••••; Developed and managed new business development and merchandising plans for individual accounts. Researching and analyzing foreign and domestic markets, identifying potential trends, styles and colors.
&#•••••; Oversaw the development of marketing and advertising campaigns. Coordinated with sourced agencies managing direct mailings, catalogue marketing, media placements, press releases, publications and co-op advertising.
&#•••••; Consulted with management and creative trams, analyzing marketing objectives, formulate media strategies, coordinate design and production, recommend and implement marketing programs.
&#•••••; Worked in tandem with merchant distributors and retailers determing customer needs, new business opportunities, and maintain existing business.
&#•••••; Directed and executed effective, creative, promotional campaigns for trade show events, retails promotions, expos and mill tours.
PRODUCT DEVELOPMENT •••••
&#•••••; Directed design and product development teams. Managing product lines, managing all issues related to strategic planning, cost, quality and sourcing.
&#•••••; Provided technical and managerial support for selected projects, ensuring they are placed and produced according to specifications, cost quality and timeliness.
&#•••••; Maintained market position, implementing product modifications, cost reductions, margin analysis, product positioning and pricing strategies.
SALES MANAGEMENT •••••
&#•••••; Oversea Sales and Administration operations. Managing customer sales process (from response to incoming inquiries, providing quotes, order processing to completion).
&#•••••; Maintained customer databases, monthly sales reports and metrics development reports for management and marketing teams.
&#•••••; Managed and directed customer service associates and national sales teams, overseeing all issues relating to new business development, strategic planning, customer service and corporate budgeting.
&#•••••; Direct, plan and coordinate National and Regional Trade Show events and meetings. Work in tandem with Sales, Management and Marketing managing the selection of event topics, speakers, venues and contract negotiations.
&#•••••; Ensure client and account team expectations with regard to deliverables, responsibilities, budgets, and timeframes.
PROFESSSIONAL EXPERIENCE
Mohawk Fine Papers - Cohoes NY
Sales & Marketing Associate
••••• - •••••
Gates Gloves, Inc. Johnstown, NY
Sales Administration/Account Manager
Mens Division
••••• - •••••
Grand Imports, Inc. Ramsey, NJ
Product Manager
Licensing Division (Consultant)
••••• - •••••
H.H. Brown Shoe Company Hudson, NH
Assistant Product Manager
Born Division (Consultant)
••••• - •••••
The Timberland Company Stratham, NH
Assistant Product Manager
Performance/Boot
••••• - •••••
EDUCATION
Commonwealth College
Business Administration
May ••••• Hampton, VA
KEYWORDS
Marketing Sales, Sales Administration, Product Manager