Senior Account Executive

PROFILE
4+ Years experience in commission based outside sales and promotional coordination in the advertising/media industries
Specializing in New Business Development and Relationship Building
Self-motivated and results driven performer with strong background in commission based sales

PROFESSIONAL WORK EXPERIENCE
Account Executive, Comcast Spotlight, Pittsburgh , PA••••• December •••••Present
Responsibilities include:
Sale of comprehensive television advertising campaigns on various Comcast cable networks (MTV, ESPN, CNN, etc.) throughout the Pittsburgh Metro Area.
Develop new business clientele as well as continued growth of existing clients
Develop comprehensive marketing campaigns via on air promotions
Increase spending and market share with individual clients
Communicate Comcast ideals and goals in marketplace (i.e., Customer First, Comcast in the Community)
o Exceeded ••••• budget by •••••%
o Named Team West Salesperson of the Month- (April ••••• ,May •••••, August •••••)
o Developed over $•••••,••••• in New Business in •••••

Account Executive, Clear Channel Communications, ( WDVE and WKST) Pittsburgh, PA October ••••• November •••••
Responsibilities include:
Develop creative marketing strategies for direct and advertising agency clientele
Selling of commercial spots and on-air sponsorship of radio segments;
o Clients: Sams Club, , Ritz Camera, Sheetz, Fashion Bug, Central Blood Bank, Yuengling, Dicks Sporting Goods, Slippery Rock University,
Development and selling of unique and custom made sponsorship opportunities, and other various station promotions (i.e., website, concert packages)
o Recorded highest total amount of New Business Dollars for entire WKST staff(2nd QT •••••)
o Secured ••••• week promotional campaigns with Whiskey Dicks and Jetz Nightclub
o Increased previous years 2nd Qtr. Budget by •••••%(•••••)
o Exceeded 2nd Quarter 3rd Quarter budget by •••••% and •••••%, respectively(•••••)
o Top New Business Generator-KISS-FM Sales Staff (1st & 2nd Qt •••••)
o Successfully completed Clear Channel Universitys Solution Based Selling Seminar & Music •••••

Account Executive- In Pittsburgh Weekly (INPGH). Pittsburgh, PA August •••••October •••••
Generate new sales revenue with local and national accounts through phone and in-person prospecting in conjunction with detailed market research.
Maintain and strengthen relationships with current accounts via new marketing strategies. Assist advertisers in designing layout and advising on copy to ensure successful marketing programs.
Represent INPGH at promotional events and formulate new promotional ideas for current and
prospective clients.
Accomplishments include:
&#•••••; Winner of two simultaneous sales competitions:
&#•••••; Most New Restaurant Accounts & Most Restaurant Accounts-Total
&#•••••; Named Leading Account Executive for "Club INPGH" sales initiative, which multiplied number of bars and clubs advertising in INPGH from ••••• to ••••• in a span of two months
&#•••••; Coordinated first two "INPGH Campus Invasions" which resulted in products and promotional materials distributed at all major college campuses in the Pittsburgh area
&#•••••; Exceeded projected sales revenue by •••••% in first year

EDUCATION
Indiana University of Pennsylvania, Indiana, PA••••• May •••••
Bachelor of Science Major: Communications Media

COMPUTER SKILLS
Microsoft Products: Access, Excel, Publisher, PowerPoint, Word and Outlook
TapScan, Media Audit, Maximi$er, Base View and ACT, Matrix, Strata