Lead a marketing team of over 20 employees building The Career Network brand as the leading destination for professionals who want to take control of their careers.
Led the reinvention of the 2nd largest B2B agency in the United States. Cultivated a process and culture shift that reinvigorated the brand.
Led brand planning department that developed brands and strategies for clients including IKEA, Microsoft, Bimbo Bakeries, the Chidren's Hospital of Philadelphia, Comcast, and J&J Snackfoods.
Founded and grew an interactive marketing firm that designed websites and campaigns for Mannington Mills, Lily Pulitzer, and Aon and also served as a digital outsource partner for several Philadelphia ad agencies.
Established and grew the interactive division of EPB, leading the team in the sale, design, and development of websites and interactive campaigns for the U.S. Treasury Department, the Social Security Administration, Colonial Williamsburg, and Novartis.
Led development of the McGettigan brand and product offering as it expanded its footprint nationally and grew to manage $500MM in meetings and travel.
Managed business unit responsible for managing over $150MM in meetings, incentives, and product launches for companies including Merck, Prudential Securities, and Wyeth. Managed a team of over 50 employees and served on the executive leadreship team.
Founded in-house creative agency that generated $2MM in revenue in the second year of operation. Managed a team of eight art directors and copywriters.
Developed and implemented sales and marketing campaigns for a start-up company.